Robert Irwin stars in cheeky new Qantas global tourism campaign

In this articleIn this articleIn this articleExplore TravelA cabin full of Robert Irwins: first look at new Qantas celebrity campaignBehind the scenes of the wild new Qantas ads starring Irwin. SaveShareAustralian conservationist Robert Irwin pictured in front of a Qantas plane. Picture suppliedBy Anna HoulahanSeptember 23, 2026In this articleNah yeah or yeah nah? Campaign encourages regional travelAn entire plane cabin packed with clones of Robert Irwin is not a fever dream, it's Qantas' latest global campaign.